Category Archives: Retail

Former Miss India -UAE unveils Autumn /Winter collection

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Nova Krishnan, former Miss India-UAE, model, and actress today unveiled her latest collection – Haya; under the label ‘Nova Krishnan.’ Inspired by Indian and Arabian designs; Haya offers western ready-to-wear collection as well as accessories for women.

The new collection features theatrical and luxurious style and designs; empowering women to feel confident, sensual and exceptionally elegant. With a modern approach; the Haya line offers feminine detailing and includes minimal handwork/embroidery, beads/jewels, mirror work, variety of fabric and unique cuts. Simplicity remains at the core of the brands concept, requiring minimum or no jewellery to enhance an outfit. Nova also sees a trend for fusion couture on the rise that creatively fuses traditional and modern designs to give a more bold and trendy wear. Part of the Haya line, Nova showcased ‘Aza’ – a fusion saree, which is a hybrid of a long elegant flowing skirt with pleats/end-piece of saree and pants. Making Indian wear more exotic and easy to wear for everyone; can be worn with a bolero jacket or embroidered tube top.

Nova Krishnan, Couturier and owner said, “Every woman wants to feel elegant and chic; Haya collection visually expresses that with its unique designs and colours. All about defining your inner persona, each ensemble offers that complete exclusivity. Each piece artistically combines rich Indian and Middle Eastern design / tradition, giving a very bold and modern feel.”

The collection will be available from at the boutique, located at Warsan Tower, Tecom, Al Barsha, Dubai.


NUMAISH Presents Summer Shopping

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NUMAISH, UAE’s leading fashion exhibition is proud to present its fifth edition “NUMAISH Summer Show” on Saturday, 26th April, 2014 at Diamond Ballroom, The Address Hotel, Dubai Mall. This edition will highlight more than 45 designers, who are renowned for their collections that are inspired by Vibrant colors and Vivid hues for Women & Men. An interesting mix of most eminent names, as well as Gen Next designers in the world of Fashion, Accessory and Jewelry awaits UAE Shoppers at the NUMAISH Summer Show. The collection will include ready-to-wear and Fusion lines in Traditional, Indo-Western and Western designs as well as accessories and art.

Gaurang, Purvi Doshi, Anushree Reddy, Ek Karkhana, Jayanti Reddy, Studio Sajid and many designers will showcase their collections. Some of these designer’s collection have been favoured by well-known celebrities and Bollywood stars.

RAKBANK Card holders will get more value to their shopping with exclusive discounts / offers, gifts, and beauty makeovers.

Manisha Kumar Chhabra CEO and Founder of WOW MarketingDubai, that owns the NUMAISH franchise globally, says “Summer is a long season for UAE residents therefore the need arises to bring a showcase of the latest summer collections from Fashion Weeks across India & Pakistan. We are excited to announce the debut of many aspiring and well-known Fashion Week designers in this edition who will exhibit their new & exciting silhouettes and present the latest Lakme Fashion Week summer collections to the discerning UAE audience”.


TECOM invests AED 4 billion in the first phase of Dubai Design District

Following the announcement made yesterday (Saturday) by His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, TECOM Investments, the developers of Dubai Design District, has today said that it aims to complete phase one of this dedicated industry community by January 2015, with construction of ten buildings already underway.

TECOM is investing AED 4 billion in the first phase of Dubai Design District, which marks the start of what will become a world class creative community for the Middle East that promotes and nurtures local and regional designers. In addition, it will be home to some of the world’s leading brands and talent, as well as showcasing Dubai as an international design, fashion and luxury destination that can compete with the more established global centres.

TECOM Investments has also announced that during phase one’s construction period, businesses and individuals looking to be licensed within Dubai Design District can secure licenses to operate in any of TECOM’s nine other purpose built free zone business parks. Under TECOM’s existing offering, the legal and commercial framework for licensing specific design-related activities is already available.

Commenting, Ahmed Bin Byat, Chief Executive Officer, Dubai Holding, said:

“The UAE’s resilient and growing retail and tourism sectors, its strong infrastructure and logistic network, and the potential of the MENASA region, have already attracted several of the world’s top design and luxury brands to set up their regional headquarters in Dubai.

“To further strengthen Dubai’s knowledge-based economy and ensure its sustainability, we must create an environment that would produce and nurture future business leaders and entrepreneurs. Dubai Design District aims to provide this environment for the local talent interested in this sector. Furthermore, these talents will be able to draw on the experience of the leading regional and international operators who we are looking to attract to the district.

“Dubai Design District will be a dedicated home to the growing and increasingly popular local designer community who are emerging onto the global stage. We are confident that the district will play an integral role in diversifying Dubai’s economy once developed.”

Dr Amina Al Rustamani, Group Chief Executive Officer at TECOM Investments, added:

“The announcement of Dubai Design District is a landmark moment for TECOM and a natural expansion for the creative industries we have already established. Extensive market research into the design, fashion and luxury industries, coupled with our track record in creating, operating and growing successful, industry-focused business parks in Dubai has led us to create this new district.

“In the same way that we have supported IT companies in Dubai Internet City – the region’s first knowledge cluster – and media companies in Dubai Media City, we want to give design and luxury goods companies a platform for growth and an appropriate base for their operations in Dubai. TECOM’s pioneering and industry-focused business parks have helped play a key part in the development of Dubai’s knowledge economy and in growing employment levels across the UAE.”

According to a recent report on the knowledge economy published by the World Bank, the UAE has the highest employment growth rate in the MENA region having seen employment reach 3.5 million in 2009 from 1.7 million in 2000.

Dr Amina Al Rustamani continued, “Luxury brands like Hermes, apparel brands Nike and Puma, educational institutions focused on the industry like ESMOD, and related media such as Harper’s Bazaar are already doing business in some of TECOM’s nine free zones and we want to see others join them.”

Dubai Design District aims to be the Middle East’s key destination for the design, fashion and luxury industries and will offer people a dedicated district that will be the heart of the region’s design scene. TECOM Investments is creating a purpose built environment for these industries with the  vision of a world class creative community that engages, nurtures and promotes local, regional and global design talent, which supports Dubai’s goals for a diversified and thriving economy.

This new Dubai-based fashion, design, and luxury goods district also builds on the Emirate’s strengths in tourism and will be a major contributing factor in achieving the goals of Dubai’s Tourism Vision 2020.

In terms of facilities, Dubai Design District will offer residential, commercial, retail and hospitality real estate, characterised by distinct public spaces, unique street furniture and shaded walkways. The development will include a creek side promenade with international and boutique hotels, a pop up shop area, amphitheatre and convention centre.

Pure Gold Jewellers launches special ‘Mum’ pendants

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Pure Gold Jewellers has launched a special Mother’s Day pendants collection symbolizing the eternal bond of love between a mother and her child. All the three pendants in the collection are carefully crafted with diamonds and coloured stones set in a golden heart. Perfect as a keepsake the pendants feature unique designs including a pendant with ‘My Mother My Life’ engraved in Arabic rendering it a personal touch.

According to Karim Merchant, CEO & MD of Pure Gold Jewellers: “Our special edition Mother’s Day pendants are uniquely designed trendy jewellery to be treasured forever. In designing them, we have strived to capture the essence of the greatest unconditional love that we will ever experience in our lives, the love of a Mother. Mother’s Day is the perfect occasion to honour one’s Mother and show the love and affection she so richly deserves. Our pendants are cheerful and exquisite with a multitude of colourful precious stones and sparkling diamonds; they are also expressive and personal with ‘Mum’ engraved in gold, and the designs reflecting the strong bond between a mother and her child.”

The pendants price range start at a very affordable price of AED 799 with 0.05 carat diamonds and a beautiful precious stone. There is also a beautiful pendant for AED 1,099 with 0.1 carat diamonds lining the heart set in gold with a blend of turquoise and golden colour precious stones.

The Arabic calligraphy ‘My Mother My Life’ pendant is set in gold and 0.1 carat diamonds with a multitude of precious stones in orange, green, blue and purple. It is available for a price of AED 1,799.

The special Mother’s Day pendants are available from Pure Gold Jewellers outlets internationally.

UAE’s First Child Safety Store “B-Safe” Launched

Store1With a humble mission to prevent injuries amongst children in the UAE, a mother and entrepreneur took the initiative to create change, by launching UAE’S first exclusive Child Safety Retail Outlet “B-Safe”. Located at the Times Square Center,
B-Safe offers childproofing consultation and unique solutions for preventing injuries at home, at play, and outdoors.

According to the world report on Child injury prevention by World Health Organization (WHO) and UNICEF, unintentional injuries are the leading cause of death and disability among children worldwide, and everyday around the world, more than 2000 children and teenagers die from an injury which could have been prevented.

B-Safe outlet carries more than 200 unique child safety items, from window locks and latches to door guards, balcony mesh, banister shields, and staircase gates – all under one roof, providing ultimate convenience to parents. The outlet also provides value added services like home safety assessment, free onsite consultation and childproofing services, to encourage safer environments.

Commenting on this unique concept, Gloria Mankani, founder, B-Safe, said: “A year ago, while searching for childproofing options for my own apartment, I realized a gap in the market both in terms of products and intellectual knowledge base. In 2011, UAE witnessed multiple cases of child injuries and accidents, some of which proved fatal for children. Realizing the latent demand and much needed awareness and knowledge around the subject, I decided to gain professional knowledge in childproofing and collaborate with leading organizations around the world to bring the best of childproofing products in the UAE.”

“Today, we are proud to launch UAE’s first child safety store with a mission to reduce unintentional injuries to children by preventing accidents at home, at play and on the way. We endeavor to create safer environment for our children,”she added.

An associate member of International Association for Child Safety (IAFCS) USA, and a member of Royal Society for Prevention of Accidents (RoSPA) in the UK, B-Safe offers unmatched expertise in the area of injury prevention and child safety. B-Safe is also an exclusive partner of Childproofers of St. Louis, USA, an organization with over 20 years of experience in childproofing home environments.

Free ‘ruby and diamond’ or ‘pearl and diamond’ necklace

Ruby and Diamond NecklaceAward winning jewellery retailer Pure Gold Jewellers has a line-up of unique offers for holiday shoppers this season whereby everyone who purchases diamond jewellery of a certain value will get to take home exquisitely designed necklaces embedded with ruby, pearls or diamonds absolutely free. Offers are valid from December 19, 2012 to January 2nd, 2013 from all Pure Gold Jewellers outlets in the UAE.

The highlight of the offer is a choice of free ‘ruby and diamond’ or ‘pearl and diamond’ necklace for those who shop for a minimum AED 4,999/- worth of diamond jewellery. Till date, Pure Gold Jewellers is the only jeweller in the Middle East who has made this generous offer.

According to Karim Merchant, CEO & MD of Pure Gold Jewellers: “Our carefully thought out offers for this holiday season are unique in the industry. We are the only jeweller offering ruby or pearl necklace with diamonds, absolutely free. This is a token of our appreciation to our valuable customers who choose to shop with us. Not only that they have a wide selection of diamond jewellery at unbeatable prices to choose from, they also receive gifts to make this holiday season extra special.”

The ‘ruby and diamond’ necklace is a stunning work of rubies and brilliant diamonds dropping from a chain and will make for a perfect gift for oneself or for others. The ‘pearl and diamond’ necklace features a lovely pendant embedded with carefully crafted diamonds with a natural pearl at the end.

In addition, customers who make a purchase of diamond jewellery up to AED 1,499/-will receive a free beautiful, elegant natural pearl necklace free of cost.

“With the influx of tourists and holiday shoppers, we are looking ahead to a busy shopping season and all our stores have the latest collections on display,” Merchant added.

Customers can make their purchase from a wide collection of fine diamond rings, pendants, ear rings and necklaces at guaranteed unbeatable prices.

Homes r Us drives sales and brand loyalty with Capillary Customer Engagement solutions

Capillary Technologies, a leading provider of Intelligent Customer Engagement software and services with presence in the UAE, announced that it has successfully helped Homes r Us, the renowned home furniture and furnishings brand in the GCC in increasing store sales and customer retention through its solutions. In the last year, Homes r Us has seen a 140% improvement in its registered customer base along with 30 times Return on Investment from targeted personalized consumer engagement campaigns powered by Capillary.

Capillary Technologies is present strongly across the Middle East and Africa including UAE through a robust partner and customer service channel to support consumer facing businesses.

Being a mid-market focused retailer in a highly competitive segment, Homes r Us identified a strategic requirement for consistent business growth – a flexible yet comprehensive solution to identify, monitor and engage its loyal customer base, and convert more walk-ins into loyal customers. Homes r Us deployed Capillary’s CRM and Loyalty suite across all its stores in GCC to build brand affinity and manage customer relationships.

“We chose Capillary because it has the best value-for-money retail customer engagement solution available in the market today. Capillary’s CRM and bundled retail analytics, integrate seamlessly with our Point of Sales, to capitalize on the company’s vision of extended customer service and rewarding customers loyal to the brand “in the moment”. The company store staff now has immediate access to accurate and intelligent information that allows them to engage with our customers better,” observes Srikanth Parthasarathy, Senior Vice President, Homes r Us. “Over the past one year, Capillary has had a significant impact on the success of our marketing endeavors and the delightful experience we deliver to our customers through these programs.”

Homes r Us used Capillary for real-time customer data capture and personalized, targeted engagement at the stores to manage latent realization of same-store sales and loyalty growth opportunities. Customer engagement processes became more streamlined and ROI driven, with real-time tapping of customer, product and sales data to build an actionable and rich view of the customer. With Capillary, Homes r Us has seen:

–            Exhaustive data capture across all customer segments

–            Rise in the Same Store Transactions Growth with customers embracing brand loyalty

–            Increase in repeat visits and sales from existing customers every month

According to Vikas Tayal, Regional Head, Middle East and Africa for Capillary: “The retail industry is one of the fastest growing sectors in the GCC with recent reports predicting it reaching USD 260 billion by 2016.It is also a highly competitive industry and our solutions will help retailers engage better with their customers ensuring client retention and increased sales. GCC is a key market for us and we have seen strong interest from many retail companies in the UAE, Bahrain, KSA and Kuwait for our services.”

“Homes r Us is one of our leading clients in the region. We are extremely proud that our solutions have added value to their growth and market leadership efforts”, he said. “We are committed to supporting our client’s vision of creating a delightful experience at all touch points to bring value to loyal customers.”

Pure Gold Jewellers adds glamorous new designs to Solitaire and Oystra collection

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Award winning jewellery retailer Pure Gold Jewellers has added new intricate designs to the brand’s several popular collections, including Solitaire diamonds and Oystra pearls range.

The new Solitaire rings, available in quarter carat and half carat, feature bonded hearts set in 18 kt gold with a perfectly mounted Solitaire in the centre.

According to Karim Merchant, CEO and MD of Pure Gold Jewellers, “A Solitaire never goes out of fashion and we strive to keep our Solitaire collection interesting with new exclusive designs that continue to make it the preferred symbol of eternal love.”

The quarter carat Solitaire diamond ring is available for AED 1,999 and is set in 3.75 gms gold with 25 cents diamond. The half carat ring is made of 4 gms gold and 50 cents diamond and it comes with a price tag of AED 4,499.

Also in store are the latest Oystra pearl rings studded with perfectly cut diamonds, adding to the glamorous look. The lustrous pearls, available in two colors, are mounted on 18 carat gold rings studded with brilliant diamonds. Both the rings, available in yellow and white gold, are currently in store for AED 2,499 and are set in 4.75 gms gold with 0.37 carat diamonds.

“We regularly try to revitalize all our collections to keep with the latest trends in the market to offer new and stunning designs to our customers. The new modern designs in the Oystra pearls collection bring out the elegance and beauty of the natural and cultured pearls used in our collection. It is the perfect accessory for any occasion,” added Merchant.

SME Retailers Could Miss Out On Potential Billion Dirham Market – Warns Expert

Buzinessware, internet technology specialist warns that the growing number of small and medium enterprises (SMEs) in the region could miss out on the potential billion dirham market if they do not target online customers soon. As studies show that customers in the region spend around $1.1 billion through the internet and is set to double to $2.2 billion by 2016.*

Tech savvies and growing use of smartphones credits to the growth of online shoppers; with an increase of over 150 million internet users within GCC and growing. The internet will change the retail landscape and prove monetarily viable as retailers can reach a growing and wide (as well as global) audience while keeping costs to the minimum. Buzinessware also sees great potential for businesses in the region; as consumers look at convenience and the best possible bargains/ deals online.

As a result, Buzinessware unveils ‘Shopware’ ( to promote entrepreneurship. The ecommerce solution empowers budding entrepreneurs and SMEs to own an online shop in the Middle East; requiring no technical/programming knowledge. 24×7 local support Affordable, convenient, and secure; it offers several salient features needed to target and promote to online shoppers. Retailers can easily have a branded and life-like store with a click of a button. Furthermore, Search Engine Optimization (SEO) interface will help drive continuous traffic to the site.

“Retailers need to embrace online as part of their operational/ marketing strategy to boost sales; as well as meet the changing dynamics of today’s consumer. The Internet offers a ready marketplace and an ability to reach a vast and global audience,” said Sajid Iqbal, Cofounder and Director of Strategy and Operations, Buzinessware. “Our expertise positions us to offer an all-in-one e-commerce platform in the UAE. Suitable for new entrants into eCommerce, Shopware allows retailers to own an online shop instantly with several in-built, secure and uncomplicated features without huge upfront and ongoing costs,” added Sajid.

Developed by Buzinessware and partnered with trusted third-party vendors, Shopware truly offers a rich shopping experience. Some of the features include various customizable design templates, inventory control, shipping & logistics,  secure payment methods, and e-vouchers amongst others.

Source: Euromonitor*

Pure Gold Jewellers launches ‘His and Hers’ engagement rings

Award winning jewellery retailer Pure Gold Jewellers has introduced a pair of luxurious ‘His & Hers’ 18 kt gold rings with brilliantly cut diamonds. Designed to complement each other, both the rings have a line of dazzling diamonds in the middle and a satin finish on either side. The shine of the brilliantly cut diamonds reflect the happiness of a perfect union. Both the rings have the same shape making them a pair.

According to Karim Merchant, CEO & MD of Pure Gold Jewellers, “The beauty and rarity of His & Hers rings makes it the most preferred engagement ring. Our exquisitely crafted rings are unique and designed with care and precision. The new His and Hers rings are for the most discriminating couple who take pride in style and elegance and is looking for a unique pair of rings for any special celebration or occasion.”

The bride’s ring features nine 6 cents diamonds with a gold weight of 6 grams at a price of AED 2,999. The groom’s ring is designed with nine 6 cents diamonds with a net gold weight of 6.60 grams and comes with a price tag of AED 3,499.