Valentine Collection from Pure Gold

Award winning jewellery retailer Pure Gold Jewellers has launched a romantic collection of heart shaped pendants in diamonds, gold and silver exclusively for Valentine’s Day.  An example of true contemporary design, the pendants are wonderfully dramatic and make for uniquely aesthetic gifts symbolic of one’s heartfelt love for another.

The beautiful Valentine’s Day pendant from the brand’s Pure Diamonds collection features a heart within a heart, set in18 kt gold and encrusted with 15 cents diamonds. The cocooned inner heart also has a sprinkling of 10 cents of pink coloured stones giving it a quintessentially romantic and novel look. The pendant is available at a price of AED 1099.

A single heart pendant in 18kt gold and exquisitely cut 6 cents brilliant diamonds is available from the Pure Sparkle collection aimed at the modern woman. Bold and elegant, the pendant is a classic and is suitable for both day and evening wear and is priced at AED 499.

This year, Pure Gold Jewellers has also introduced a special Valentine’s Day heart pendant in its newly launched Pure Silver collection. Two entwined hearts set in sterling silver and 18 karat gold trimming with a generous sprinkling of diamonds, make for a perfect romantic gift that speaks of true love. The superbly crafted jewellery is available for AED 349.

According to Karim Merchant, CEO and MD of Pure Gold Jewellers, “Let’s face it, women love jewellery and in spite of all the various gift options available nothing can compare to a romantic gift of precious diamonds set in a heart shaped design that she can wear, reminding her of how much she is loved and appreciated. Our Valentine’s Day collection is straight from the heart and is easy on the wallet. We have various combinations of diamonds, gold and silver all set in designs that sparkle romance and love.”

The Valentine’s Day collection from Pure Gold Jewellers is available from the company’s stores in the UAE, Kuwait, Qatar, Bahrain, Oman and India.

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